Dreamforce 2024 was buzzing with innovation, and Commerce Cloud attendees were given a glimpse of what’s to come. Salesforce emphasized the four pillars that drive its development (Connected & Complete, AI, Data & Personalization, Total Cost of Ownership, and Trusted). But beyond those pillars, two key takeaways clearly resonated with the audience.
First, Salesforce is laser-focused on making Commerce Cloud incredibly easy to set up – likely a strategic response to Shopify Plus’s aggressive push into the B2B market. This was particularly evident at the Commerce on Salesforce Product Roadmap session, where the product marketing team showcased upcoming features designed to simplify the entire Commerce Cloud experience. The second takeaway? An unwavering commitment to ensuring every new feature drives conversions.
Below you will find a list of the major Commerce Cloud feature announcements made at Dreamforce 2024 with those highlighted in blue that most captured the interest of us here at AAXIS.
Commerce Cloud (B2B/DTC) Dreamforce Feature Announcements
- Shopper Messaging – GA Feb ‘25
- Marketing Cloud on Core for Commerce – GA Feb ‘25
- Subscriptions – GA Feb ‘25
- Product Bundles – GA Oct ‘24 + Feb ‘25
- Mini-Cart – GA Oct ‘24
- Managed Checkout – GA Oct ‘24